The real story

The logo for AT&T, featuring the company's name in dark blue text with a blue and white globe icon.

WELLNESS · NUTRACEUTICAL E-COMMERCE
Full store · content · social · paid · email · Amazon

Aisal Social Media

|

Shopify

|

Meta

|

Google Ads

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Klaviyo

|

Amazon

| Shopify | Meta | Google Ads | Klaviyo | Amazon

00 · THE BRIEF

What AISAL needed

AISAL sells Italian food supplements, a category where every word on a product page is regulated. The brief: keep the store, content and ads moving, while every claim stays within EU rules.

01 · CLAIMS REGISTER

One source for every claim

I built a claims register for all 13 products, based on EU Register wording and the pack labels. Product pages, catalog feeds and social content all work from it.

02 · VISUAL CONTENT

Visuals that match the product

Graphics, social posts and 3D product visuals, produced in one consistent look across the store and Instagram.

03 · CREATIVE PIPELINE

Fresh visuals, produced in-house

I built a pipeline combining 3D product modeling with AI imaging, so AISAL always has on-brand visuals ready. Raw photo → 3D model → render → finished visual.

From a phone photo to a finished ad — in hours, not weeks.
Raw photo → 3D model → render → shelf-ready ad. The full AISAL creative pipeline, in-house.

04 · PRODUCT PAGES

Product pages built on authorized claims

13 product pages and 5 bundles rebuilt from the claims register, so every published claim traces to an authorized source.

05 · PAID & SEARCH

Meta Ads that reach the right people

Meta campaigns reached 824,589 people and delivered 65,419 link clicks at €0.08 per click. Instagram grew from 2,500 to 8,700 followers.

06 · AUTOMATION

Data without the copy-paste

Make.com automations that pull Shopify product data and Instagram data into Google Sheets, ready for analysis.

07 · THE AI EDGE

An AI production chain, with a human in charge

Eight AI agents, each with one role: claims, copy, SEO, compliance checks, imagery and Shopify publishing. I approve every output by hand before it goes live.

08 · THE RESULT

Claims-safe content, at scale

A store where every claim has a source, a steady flow of on-brand visuals, and Meta campaigns that reach people at €0.08 per click.

13

product pages rebuilt on authorized EU claims

824,589

people reached on Meta

€0.08

per link click

Selected brand & strategy work

Work that had a job to do

  • An ornate bronze and gold decorative urn on a detailed stand, placed on a white marble table against a background with blue and red panels and a white wall featuring a logo with a stylized wolf and the text 'CARTISSANI - Tutto è ispirato dalla storia'

    Cartissani — Brand Identity

    Brand identity for a curated antiques house; heraldic griffin emblem, navy-and-red palette.

    View project
  • A beige satin garment with a MilánChi label, a white rose, a business card with the MilánChi logo, and a marble slab background, with a church window in the background.

    MilanChi — Brand Identity

    Fashion e-commerce identity drawn from the Duomo's rose window.

    View project

  • Loom

    Repositioning and storytelling campaign for a Milan carpet retailer.

    View project
  • A bottle of red wine labeled 'Wine Gate' next to a filled wine glass and a wooden box with a matching wine bottle inside, set against a neutral background with text that reads 'Savor the Essence of Italy.'

    Wine Gate

    Full brand identity for a wine-delivery service.

    View project
  • Square cufflinks with feather design in gold, teal, navy, and black colors, set against a light background with a book, fabric, and a button.

    VILLA — Market strategy proposal

    UX/UI and lead-generation campaign for a jewelry house.

    View project
View full portfolio on Behance

Let’s Work Together

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